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As ActiFi was forming in 2002, the founders knew establishing a solid organizational foundation and strong culture were essential to the company's long-term vitality. For guidance through the process, the company engaged think2perfrom during its start-up phase.

Using our training and coaching methodologies, think2perform helped the organization define its top five Values, guided the leaders through the fundamentals of moral intelligence, and taught them how to use the Alignment Model to achieve optimal performance.

When faced with tough choices during the global financial crisis, ActiFi used a values-based approach that resulted in stronger decision making despite complexity. This strategy ensured the company's survival during a time when many competitors failed. The organization continues to use think2perform's training and coaching services to effectively address situational issues and to support ongoing growth.

"Our work with think2perform allows us to create a culture that attracts the right people and enables us to execute on a sustainable growth path."

    Spenser Segal, CEO